Last updated: March 9, 2026
Iroko Labs ("we," "us," or "our") operates Atọ́nà, a personal AI agent, and the website irokolabs.ai (the "Service"). This Privacy Policy describes how we collect, use, and protect your information when you use our Service.
Account Information: When you sign up, we collect your name, email address, and phone number to create and manage your account.
Connected Account Data: When you connect services like Gmail or Google Calendar, Atọ́nà accesses your email, calendar events, and contacts to provide its core functionality (email triage, scheduling, briefings). We access only the data necessary to deliver the Service.
Communication Data: Messages you send and receive through Atọ́nà via iMessage, SMS, voice calls, and email are processed to provide the Service. This includes message content, timestamps, and contact information.
Usage Data: We collect information about how you interact with the Service, including feature usage, session duration, and error logs to improve performance.
We use your information to:
Atọ́nà is built with a privacy-first architecture. Before any AI model processes your data, our sensitivity classifier scans for 200+ patterns associated with sensitive content, including:
Emails and messages matching these patterns are never sent to any third-party AI provider. They are flagged and excluded from AI processing entirely.
To provide the Service, non-sensitive data may be processed by third-party AI providers (such as Anthropic and other large language model providers) for tasks including email summarization, auto-reply generation, and research. We select providers with strong data handling practices and do not permit them to use your data for training their models.
By using the Service, you consent to receive SMS messages from Atọ́nà (operated by Iroko Labs) at the phone number you provide. These messages may include:
Message frequency varies based on your usage and preferences. Message and data rates may apply.
To opt out: Reply STOP to any SMS message to unsubscribe from all text communications. Reply HELP for support. You may also adjust notification preferences within the app or by contacting us at [email protected].
Your data is stored on secure servers with encryption at rest and in transit. We implement industry-standard security measures including access controls, audit logging, and regular security reviews. Account credentials for connected services (Gmail, Google Calendar) are stored using encryption and are never accessible in plaintext.
We retain your data for as long as your account is active or as needed to provide the Service. If you delete your account, we will delete your personal data within 30 days, except where we are required to retain it by law.
We do not sell, rent, or trade your personal information. We share data only in the following circumstances:
You have the right to:
To exercise any of these rights, contact us at [email protected].
The Service is not intended for individuals under the age of 13. We do not knowingly collect personal information from children. If we become aware that we have collected data from a child under 13, we will delete it promptly.
We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the updated policy on this page and updating the "Last updated" date. Your continued use of the Service after changes constitutes acceptance of the updated policy.
If you have any questions about this Privacy Policy, please contact us:
Iroko Labs
Tayo Olukoya
[email protected]